Our Solutions
We Are Here to Increase Your Revenue…
Every Hotel Has Unique Needs, and That's Why We Develop Customized Strategies for Your Business
At Optima, we structure your sales channels to be as efficient as possible, boosting your reservation rates and helping you achieve maximum revenue with dynamic pricing.
For greater profitability and sustainable growth, Optima is by your side.
Optima Revenue
Revenue Management & Pricing Optimization
Optima Revenue offers dynamic pricing, revenue management, and demand forecasting solutions specifically tailored for the hotel and accommodation sector, helping businesses increase profitability and competitive advantage. Through advanced data analytics and AI-powered strategies, we assist hotels in maximizing their revenue potential.
Maximize your hotel’s revenue potential with Optima Revenue!
Optima Revenue provides comprehensive analyses and dynamic pricing strategies to help hotels set room prices accurately. By considering factors such as seasonal changes, special events, customer segmentation, and competitive conditions, we determine the optimal price levels for maximum profitability.
The right pricing plan allows your hotel to cater to different customer groups and achieve maximum occupancy rates. Optima Revenue creates strategic pricing plans that include elements such as special promotions, long-stay discounts, flexible pricing options, and package deals to optimize your revenue potential.
We provide solutions to optimize revenue management processes, aimed at increasing your hotel’s overall revenue. By analyzing historical data, current market trends, and customer behaviors, we enhance revenue management strategies to their maximum potential.
Accurately forecasting future demand helps hotels manage their pricing and inventory effectively. Optima Revenue uses advanced data analytics to predict seasonal demand fluctuations and customer trends, enabling hotels to develop accurate pricing and sales strategies.
We conduct comprehensive price analyses to understand market competition and ensure proper positioning. By analyzing competitor price changes, market dynamics, and customer preferences, we help hotels create the most competitive pricing policies.
Optima Sales
Sales Management & Channel Optimization
Optima Sales is an innovative solution that helps hotels manage their online and offline sales channels efficiently, ensuring maximum revenue.
With the right sales strategies, effective channel management, and targeted marketing approaches, we help hotels increase occupancy rates while maximizing profitability.
Boost your sales, perfect your channel management, and maximize your hotel’s profitability with Optima Sales!
We develop data-driven sales strategies tailored to each hotel’s goals. By analyzing regional and global market trends, we create sales plans that align with the hotel’s location, customer profile, and objectives. Through flexible pricing, package deals, seasonal campaigns, and special promotions, we help maximize revenue.
Online Travel Agencies (OTAs) play a crucial role in hotel sales. Optima Sales provides strategic management solutions to enhance hotel visibility on major OTA platforms such as Booking.com, Expedia, and Agoda. We help optimize commission rates and establish the most effective pricing policies. Through channel management, we maintain price parity while encouraging direct sales.
Offline sales channels are a significant revenue source, especially in certain market segments. Optima Sales manages B2B business development processes by establishing strong partnerships with travel agencies. We provide custom solutions to facilitate more effective negotiation processes, secure long-term agreements, and optimize the supply chain.
We develop strategies to encourage direct bookings through hotel websites, call centers, and social media platforms. To increase commission-free reservations, we provide solutions such as website optimization, special promotions, loyalty programs, and digital marketing strategies.
We conduct detailed customer analyses to determine the most suitable pricing and marketing strategies for each customer group. By offering customized deals for different segments, we enhance customer satisfaction and conversion rates. We develop separate sales strategies for VIP guests, business travelers, vacationers, and group bookings, ensuring hotels can maximize all potential revenue streams.
Optima Digital
Digital Transformation Management
Optima Digital offers digital transformation solutions tailored for the hospitality and tourism industries, helping businesses adapt to technology, increase operational efficiency, and elevate guest experience. We develop digital innovation strategies across a wide range of areas, from effective sales channel management to CRM integration.
Shape Your Digital Future with Optima Digital
Leverage technology to boost your sales, enhance customer experience, and achieve operational excellence.
We integrate all the necessary sales channels to optimize online sales processes for hotels. We create robust sales infrastructures that seamlessly integrate with Online Travel Agencies (OTAs) such as Booking.com, Expedia, and Agoda, as well as direct booking systems and metasearch platforms.
Effective channel management, accurate pricing, and inventory control are key to success. Optima Digital helps hotels synchronize all their sales channels, ensuring price parity, efficient room inventory management, and achieving maximum occupancy rates.
We set up and optimize hotel CRM systems to enhance the guest experience and boost customer loyalty. By analyzing guest preferences, past bookings, and feedback, we help you offer personalized services. We maximize customer satisfaction with loyalty programs, automated email marketing solutions, and tailored offers.
By analyzing real-time data, we optimize sales and marketing strategies for maximum efficiency. Using advanced data analytics, we assist you in making strategic decisions by monitoring revenue management, price optimization, and customer behaviors. Our reporting systems, which provide meaningful insights, help measure your hotel’s digital performance and identify areas for improvement.
Optima Care
Customer Satisfaction & Loyalty Programs
Optima Care offers innovative solutions to enhance customer satisfaction and build long-term customer loyalty in the hospitality industry. In today’s competitive environment, exceeding guest expectations and bringing them back to your hotel is critical for sustainable success. Optima Care develops strategic approaches to help hotels take the guest experience to the next level.
Maximize Customer Satisfaction and Loyalty with Optima Care!
Welcome your guests with an unforgettable experience, earn their loyalty, and strengthen your brand with positive feedback!
We deeply analyze guest experiences at your hotel to develop strategies aimed at improving service quality. By analyzing data from surveys, feedback platforms, and online review sites, we identify the factors that influence customer satisfaction. We help you identify areas for improvement and elevate your hotel's service standards.
We develop customized loyalty programs to reward regular guests and encourage repeat bookings. With strategies such as points-based systems, discounts, exclusive privileges, and VIP services, we ensure guests remain loyal to your hotel. We implement the best loyalty practices in the industry to strengthen your hotel’s customer relationships.
By analyzing guests' individual preferences and past stay behaviors, we ensure the delivery of personalized services. We help you create guest profiles integrated with CRM systems, allowing you to offer customized deals and services to each guest. This approach makes your guests feel valued and helps establish a long-term connection with your hotel.
Online reviews and feedback are a powerful marketing tool for hotels. Optima Care develops strategies to help your hotel receive more positive feedback on platforms such as TripAdvisor, Google Reviews, and Booking.com. We strengthen your brand reputation through methods that encourage guests to leave feedback, effective complaint management processes, and enhanced social media interactions.
Optima Agency Solutions
Strategic Solutions for Agencies
Optima Agency Solutions provides strategic solutions tailored for travel agencies to ensure sustainable growth and profitability in the tourism industry.
With our comprehensive services ranging from B2B business development to call center management, we help you collaborate more efficiently with your partners.
We are here with solutions that will increase your revenue, streamline your operations, and give you a competitive edge in the market.
We help agencies build strong and sustainable relationships with suppliers and business partners. By developing revenue-enhancing strategies, we ensure that collaborations are efficient and long-term.
We analyze your hotel and supplier portfolio to help you offer the most profitable and competitive products. With dynamic pricing and inventory management, we enhance your operational efficiency.
We provide professional call center and CRM solutions to strengthen your customer relationships and increase conversion rates. By enhancing the customer experience, we boost brand loyalty and repeat sales.
We help agencies make the right decisions when selecting reservation systems and other technology infrastructures. By providing seamless, easily integrable, and sustainable solutions, we enhance operational efficiency and manage digital transformation processes.
Optima Direct (Coming Soon...)
Hotel Reservation System to Boost Your Direct Revenue
Optima Direct is a next-generation reservation system that enables hotels to receive direct bookings through their own websites, offering commission-free bookings with high conversion rates.
We provide an innovative solution that eliminates the high commission costs paid to third-party platforms, helping you increase direct sales.
Strengthen Your Own Sales Channel with Optima Direct!
Increase your revenue with direct bookings, communicate directly with your guests, and reduce your reliance on third-party platforms. Optima Direct is coming soon to help you take control of your sales!
Maximize your revenue with direct bookings instead of paying high commissions to OTAs (Online Travel Agencies)!
Optima Direct offers a user-friendly interface that allows your guests to easily make reservations directly through your hotel’s website. With the commission-free sales model, you’ll earn maximum profit from every booking.
Optima Direct helps you optimize your revenue strategy with dynamic pricing and demand management features. By analyzing data such as occupancy rates, seasonal changes, competitor prices, and customer behaviors, it enables you to determine the most optimal pricing. This way, you can increase direct sales revenue while gaining a competitive advantage.
We offer a mobile-friendly and intuitive reservation system that allows your guests to easily make bookings from any device. With a design focused on user experience, we ensure that visitors can complete the booking process quickly and seamlessly. By providing fast payment options and simplified booking steps, we help increase conversion rates.
Optima Direct integrates seamlessly with your hotel’s existing CRM, PMS (Property Management System), and revenue management systems, simplifying your operational processes. Additionally, it works in harmony with channels like Google Hotel Ads, social media, and email marketing, supporting marketing strategies that drive direct bookings.